3 Ways to Get Your Association Membership to Participate Immediately

In the past 10 years of working with associations, I’ve discovered one major flaw in the way they try to spark immediate member participation. This leads to members that only sit on your membership list, until one day they decide to leave because they “just didn’t have the time” or “didn’t really see the value […]

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What the ALS Ice Bucket Challenge Means to Your Association

Unless you’ve been living under a icy rock in Antarctica for the past month, you’ve probably heard of the ALS Ice Bucket Challenge. I started hearing about it about a month from the time I’m writing this, but it didn’t really set in until I saw a few good friends on Facebook dump a bucket […]

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Our greatest weakness lies in giving up. The most certain way to succeed is always to try just one more time.

Thomas A. Edison

5 Ways Associations Can Use a Private Online Community to Increase Member Retention

For associations, member engagement is everything. The more members engage, the closer you get to achieving your mission. The challenge is focusing the time, attention and energy from members and committees. Large public social networking platforms don’t provide the notification mechanisms, privacy and flexibility in control that you need to get your members fully engaged. […]

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How to Make a Private Online Community for Your Own Company

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The Basics of Setting Up Gamification for Your Online Community

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